Episode 77

How Accounting Firms Thrive in a Competitive Market

Episode 77. In today's news episode, we discuss "How Accounting Firms Thrive in a Competitive Market."

"A new breed of accountancy practices, flourishing in post-pandemic conditions, are making life hard for traditional firms."

Key takeaways from this episode include:

➤ Shout out to Steve Cox of Iris, who appeared recently on this episode "The Future of the Accounting Profession" https://accountinginfluencers.captivate.fm/episode/the-future-of-the-accounting-profession-with-steve-cox-of-iris-uncut

➤ QUOTE: "A new breed of accountancy practices, flourishing in post-pandemic conditions, are making life hard for traditional firms."

➤ how the competitive landscape has changed for accountants from existing firms to new entrants into accounting

➤ figures on how many new accounting firms have started all over the world, all fighting for the business of those already in the marketplace

➤ speculating whether the new breed of accounting firms actually need qualified accountants or just software certified professionals

➤ how the great resignation in accounting may instead be a great evolution as many start their own practice on their terms

➤ three things accounting firms can do to improve they are feeling the pressure from competition

➤ the surprisingly low proportion of accountancy practices who promote a cloud-first offering to their clients

➤ the advantage of organic growth through automation vz new client acquisition to take the load off fee-earners working long hours

➤ why it makes commercial sense for accounting firms to consider selling their lowest profitability clients

➤ what compliance based accounting practices who are struggling with technology, cloud and digital can do to grow

➤ how many accounting managing partners reach 50+ and change their thinking from the firm to their exit

Source: https://www.internationalaccountingbulletin.com/sponsored/how-firms-can-thrive-in-todays-competitive-market/

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NOTE TO LISTENERS:

The Accounting Influencers Podcast is a CPE-accredited daily radio-style show with four segments coming out every Monday which are repeated on the other 4 weekdays as standalone episodes, plus a bonus 'from the client's perspective' episode on Saturdays. On Sundays, listeners get a short min trailer for the coming week's episodes.

Every Tuesday the show gives you a relevant news topic from the accounting and fintech world with a direct application to accountants, CPAs and bookkeepers. Great to stay informed and build your commercial acumen.

Every Wednesday and Friday, we feature an uncut interview with top authors, leaders, thinkers and performers in the accounting and fintech world.

Every Thursday the show gives you a practical 'here's what works' tips concerning a key challenge, need or strategy for accountants, CPAs and bookkeepers. Great to stay current and keep your skills topped up.

Finally, every Saturday gives listeners a bonus episode which focuses on the buyers of accounting services - the clients themselves. In particular how they feel, react to and experience their interactions with accountants. That includes why they buy or don't buy, why they move or stay and why they think how they think about you, your firm, your prices and your offerings.

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About the Podcast

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Accounting Voices
Accounting Voices is a senior conversation platform for accounting firm leaders navigating AI, private equity, consolidation, talent pressure and relevance.

About your host

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Rob Brown

Rob Brown is the founder and host of the Accounting Voices Podcast, the flagship solo show of the Accounting Voices Network. Each episode offers sharp analysis and commentary on the trends, ideas and people shaping the global accounting profession.

Through this Accounting Voices Podcast, Rob helps accounting firm leaders, decision makers and professionals stay relevant and make sense of disruption in areas like AI, automation, M&A, private equity and soft skills beyond the tech. His perspective blends clarity, insight and curiosity, making complex issues relevant and practical for professionals and decision makers across accounting and finance.

He also leads two monthly panel shows, Accounting M&A and Accounting AI, which bring together senior voices to explore consolidation, strategy and the impact of technology on firms and people.

Rob is the author of the bestselling book Build Your Reputation (Wiley) and a TEDx speaker whose talk The Personal Brand of You has more than 400,000 views. Over his career he has hosted and moderated more than 1,000 conversations with accounting and fintech leaders worldwide.

Based in Nottingham UK, Rob is a stroke survivor living with epilepsy, a black belt in kickboxing, a decent chess player and an average player of four musical instruments.