How Vision & Strategy Drive Ambitious Accounting Firms - Accounting Voices Podcast

Episode 77

How Vision & Strategy Drive Ambitious Accounting Firms

Published on: 21st November, 2019

Des O’Neill runs a multi-million-euro turnover business called OmniPro out of Ireland. It serves accountants all over the globe in practice support, practice development, company secretarial, tax and legal, corporate finance, continuing professional development and online information products. Des is passionate about empowering accountants to deliver transformative results for their clients. Shownotes:

  • The professional accounting associations don’t always serve their accountancy members
  • The accounting profession is in a good place because of what’s changing in society, in business and in technology, hence the need for advice
  • How the perception of accountants has fallen from being held up on a pedestal to a less exalted position of just another advisor
  • An emphasis on technical expertise has diminished the power of accountants to deliver strong business advice
  • The biggest challenge many accounting firms face is not having a vision for their future and getting strategic about their business
  • The benefit of a proven pathway or process to develop a vision and a strategic plan for your accounting firm
  • The power of focusing on one thing, which if done right, makes everything else easier or unnecessary
  • The power of an inventory tracker to help busy accountants focus on what’s really important and what to stop doing
  • The Dan Sullivan question – if we look ahead 3 years, what has to have happened for you to be happy with your progress?
  • It’s not about the business (It’s just an enabler) but the person in the business

'The perception of #accountants has fallen from being held up on a pedestal to a less exalted position of just another advisor' says Des O'Neill @omniprodes on the #Accounting Influencers #Podcast with @therobbrown #accountex…

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Des is married to Caroline and has 3 young kids, 2 dogs and 3 cats. You can call him on +353 53 910 0000 or contact him below:

Des on LinkedIn

Des on Twitter

Profit Pro Website

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About the Podcast

Accounting Voices Podcast
Accounting Voices helps people in the accounting world stay relevant visible and vocal. Host Rob Brown interprets trends reshaping the profession and gives listeners insight to build authority influence and a stronger voice in firms and markets.
Accounting Voices, hosted by Rob Brown, helps decision makers and leaders in accounting and finance stay relevant, visible and vocal in a profession being reshaped by technology, private equity, regulation and shifting client expectations. Each episode interprets the trends disrupting accounting and finance such as AI, automation, M&A, talent and the move to advisory and translates them into practical insight that strengthens authority and influence.
Accounting Voices is also a platform for the wider ecosystem of networks, associations, educators, consultants, software vendors and technology experts who serve accountants and finance professionals worldwide. It extends into regular Accounting Voices networking sessions that connect this audience and amplify ideas that move the profession forward. With its international reach and long shelf life the show delivers credibility and commercial value for listeners and sponsors alike. Search for "Accounting Voices" on YouTube for all episodes and connect with Rob Brown on LinkedIn to find out more: https://www.linkedin.com/in/therobbrown

About your host

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Rob Brown

ob Brown is the creator and host of the Accounting Voices Network, a media platform that includes the flagship solo podcast Accounting Voices and the panel shows Accounting M&A and Accounting Tech. He chairs conferences, panels and virtual events worldwide and is recognised as a leading advocate for the accounting profession.

He is an accomplished speaker and authority on trust, reputation, employer brand, talent, succession, executive presence and the forces shaping the future of accounting. Rob is the author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk The Personal Brand of You has been viewed more than 400,000 times.

A former co-founder of the Accounting Influencers Roundtable, Rob now focuses on amplifying the voices of leaders, firms, networks, vendors and influencers across the global accounting ecosystem.

Outside of work he is a stroke survivor, lives with epilepsy, holds a black belt in kickboxing and is based in Nottingham, UK. He plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.