Success Tips & Key Insights from a Life in Accountancy - Accounting Voices Podcast

Episode 109

Success Tips & Key Insights from a Life in Accountancy

Published on: 2nd July, 2020

Mark Allen has built and developed and sold several multi million pound businesses. He is currently the Chairman of the TAG Accountants Community which provides complex tax advice, financial services, business growth consultancy, corporate finance, insolvency and legal advice through specialist teams to over 100 UK accountancy firms.

Mark and his partners are the advisors to the advisors. He was the youngest ever Chair of the CIMA Members in Practice Panel and currently sits on the Regional Advisory Panel of the CIMA UK Board. Shownotes:

  • How much accounting has changed over the years from someone who has been in the game a long time
  • How the threat of AI and technology will force accountants to do more of what they should have been doing all along - advisory
  • How the accountant of 30-40 years ago is a very different animal to today, even though the qualifications are almost identical
  • The critical areas where accountants need support, potentially from outside their firm
  • Why sales and marketing is very difficult for most accountants
  • What separates the good accounting firms from the great ones
  • The one thing an accountant must do if they want to legitimately offer advisory services
  • Best practice tips for moving from compliance to advisory services
  • The kind of antiquated thinking in accounting firm leadership that holds practices back
  • Why lots of accountants are doing business advisory that they are not getting paid for
  • Where leaders of accounting firms fall short in serving their people
  • The role of 'fun' in attracting and retaining good people in accounting firms
  • The bad doctrine or wrong thinking that needs to be killed in the world of accounting
  • How well served accountants are by their professional bodies, associations and institutes
  • What good training and development looks like in the most successful accounting firms
  • The benefits to accounting firms of outsourcing low value work
  • Tips on succession planning, particularly for the larger accounting firms
  • What's coming up in the world of accounting and finance in the next few yearsm

Mark Allen on the Accounting Influencers podcast with BD Academy founder Rob Brown

Mark's leisure time is split between family, charity work and avidly following sports and in particular his beloved Wolverhampton Wanderers. You can reach him here...

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About the Podcast

Accounting Voices Podcast
Accounting Voices helps people in the accounting world stay relevant visible and vocal. Host Rob Brown interprets trends reshaping the profession and gives listeners insight to build authority influence and a stronger voice in firms and markets.
Accounting Voices, hosted by Rob Brown, helps decision makers and leaders in accounting and finance stay relevant, visible and vocal in a profession being reshaped by technology, private equity, regulation and shifting client expectations. Each episode interprets the trends disrupting accounting and finance such as AI, automation, M&A, talent and the move to advisory and translates them into practical insight that strengthens authority and influence.
Accounting Voices is also a platform for the wider ecosystem of networks, associations, educators, consultants, software vendors and technology experts who serve accountants and finance professionals worldwide. It extends into regular Accounting Voices networking sessions that connect this audience and amplify ideas that move the profession forward. With its international reach and long shelf life the show delivers credibility and commercial value for listeners and sponsors alike. Search for "Accounting Voices" on YouTube for all episodes and connect with Rob Brown on LinkedIn to find out more: https://www.linkedin.com/in/therobbrown

About your host

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Rob Brown

ob Brown is the creator and host of the Accounting Voices Network, a media platform that includes the flagship solo podcast Accounting Voices and the panel shows Accounting M&A and Accounting Tech. He chairs conferences, panels and virtual events worldwide and is recognised as a leading advocate for the accounting profession.

He is an accomplished speaker and authority on trust, reputation, employer brand, talent, succession, executive presence and the forces shaping the future of accounting. Rob is the author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk The Personal Brand of You has been viewed more than 400,000 times.

A former co-founder of the Accounting Influencers Roundtable, Rob now focuses on amplifying the voices of leaders, firms, networks, vendors and influencers across the global accounting ecosystem.

Outside of work he is a stroke survivor, lives with epilepsy, holds a black belt in kickboxing and is based in Nottingham, UK. He plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.