Episode 42

Solving the Crippling Talent Shortage in the Global Accounting Profession

Published on: 2nd November, 2021

Episode 42. In today's news episode, the Accounting Influencers Podcast host Rob Brown sheds some light on why talent recruitment is such a big problem for accounting firms with growth plans.

Key takeaways include:

★ Research showing talent and recruitment is a critical issue for accounting firms

★ Why accounting firms must be more proactive in winning the war for talent

★ What, according to Hinge, is the only issue more important for professional firms than finding and keeping good people

★ The factors affecting the talent shortage in professional service sectors like accounting, finance and tech

★ The importance of an accounting firm's brand in attractive good talent

★ What's behind the $8.5tn talent shortage according to Kornferry

★ How the workforce of the future is beng transformed by covid, by new generations of talent, by globalisation and by technology

★ The importance of creating a better experience for people who work at your firm

★ The impact of an era of employee choice brought about by an ageing profession in accountancy

★ What percentage of accounting and fintech professionals might be looking for a new job in the next 12 months

★ What it takes to become an employer of choice with your accounting practice

★ The importance of an accelerated career path for new hires and younger talent

★ The power of a story or narrative behind your accounting firm's brand to attract enough of the right people

★ Why it costs you to hire and promote the wrong people

★ Why training and coaching your talent is vital in keeping them at your professional firm or company

★ The implications for accountancy firms with ageing leaders who want to take money out vz develop new talent

NOTE TO LISTENERS:

Martin and Rob love to hear from the show's 6000+ listeners in 140 countries around the world. If you like the show, leave a review wherever you listen, and please recommend the show to your friends and colleagues.

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About the Podcast

Accounting Voices Podcast
Accounting Voices helps people in the accounting world stay relevant visible and vocal. Host Rob Brown interprets trends reshaping the profession and gives listeners insight to build authority influence and a stronger voice in firms and markets.
Accounting Voices, hosted by Rob Brown, helps decision makers and leaders in accounting and finance stay relevant, visible and vocal in a profession being reshaped by technology, private equity, regulation and shifting client expectations. Each episode interprets the trends disrupting accounting and finance such as AI, automation, M&A, talent and the move to advisory and translates them into practical insight that strengthens authority and influence.
Accounting Voices is also a platform for the wider ecosystem of networks, associations, educators, consultants, software vendors and technology experts who serve accountants and finance professionals worldwide. It extends into regular Accounting Voices networking sessions that connect this audience and amplify ideas that move the profession forward. With its international reach and long shelf life the show delivers credibility and commercial value for listeners and sponsors alike. Search for "Accounting Voices" on YouTube for all episodes and connect with Rob Brown on LinkedIn to find out more: https://www.linkedin.com/in/therobbrown

About your host

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Rob Brown

ob Brown is the creator and host of the Accounting Voices Network, a media platform that includes the flagship solo podcast Accounting Voices and the panel shows Accounting M&A and Accounting Tech. He chairs conferences, panels and virtual events worldwide and is recognised as a leading advocate for the accounting profession.

He is an accomplished speaker and authority on trust, reputation, employer brand, talent, succession, executive presence and the forces shaping the future of accounting. Rob is the author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk The Personal Brand of You has been viewed more than 400,000 times.

A former co-founder of the Accounting Influencers Roundtable, Rob now focuses on amplifying the voices of leaders, firms, networks, vendors and influencers across the global accounting ecosystem.

Outside of work he is a stroke survivor, lives with epilepsy, holds a black belt in kickboxing and is based in Nottingham, UK. He plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.